Project Management


Louis Vuitton



Louis Vuitton, Series 3, London

Prior to Nicolas Ghesquière’ fourth ready-to wear- collection for Louis Vuitton, the French luxury house opened up the designer’s creative process and influences to the public as ‘Series 3’, a 5,000sqm exhibition taking up three floors of 180 Strand.

The exhibition is comprised of 13 rooms and has a distinct digital element to it; with one circular room using huge curved screens switching content between models walking around the room, LV monochrome pattern, and faces speaking about the collection. In another room an artisan from Vuitton demonstrates the assembly of a miniature trunk in person, allowing visitors to appreciate the product craftsmanship that can be lost in a catwalk show, which lasts roughly 12mins in total.
My most impactful room was definitely the blindingly white room (you’ll definitely squint walking in), highlighting how handbags and shoes are a major component of a fashion look. The room consists of white mannequins embedded into to white walls and plinths, with the only colour being introduced by the finished accessories on show.